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It And Retailing

Beginning of essay

E-commerce is the buying and selling of products and services by both businesses and consumers over the Internet. Such practices have exploded over the last year as security has improved with more and more consumers now buying goods and services online. This coupled with the computer revolution of ....

Middle of essay

....so give the customer the opportunity to read a description of every book supplied and also other titles buyers of the book have purchased. It is inconceivable to imagine all this information being provided in any catalogue that comes through the letterbox. So we now can see some of the benefits that firms encounter from locating on the web but what do the consumers get out of this? It is now far easier to collect market research and make reasonable comparisons as by using the Internet you hav....
Number of words: 1423 Approximate pages: 6

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