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In Search Of Excellence: Review
Beginning of essay
In Search of Excellence is a book dealing with many different principles
of economics and what makes big business' excellent. The first idea that Peters
discusses is his chart of the McKinsey 7-S Framework. The graph is very simple
but the ideas are fairly complex. In their research, they found th ....
Middle of essay
....inciple they deal with is to be close to the customer. This
means good service and listening to what the customer has to say. If the
producer, Taco Bell, is not in touch with what the customer wants to eat, then
the business will most likely fail. Although it also refers to customer
satisfaction; quality food made right and curteous service: "Have a nice day and
enjoy your meal!"
The third principle is autonomy and entrepreneurship. This is the
innovation principle. 3M is known for innov.... |
| Number of words: 717 |
Approximate pages: 3 |
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