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Why Launch An Advertising Campaign

Beginning of essay

To start off, when your company is just becoming established in the British market, consumers will have no knowledge of your product, we must encourage or persuade the consumer to buy your product. To make customers aware of the product we must advertise. Large scale advertising mainly consists of ....

Middle of essay

.... Price agreed with company (500,000 + ) Radio (250,000 + ) Newspaper lineage ad 250 Newspaper full page 700-900 Cinema booklets 650.00 per cinema Flyers 0.08 per flyer As is shown above, advertising is very expensive when done on a large scale so to justify any form of large scale advertising it must be proven to be effective. At Pakanawa™ we must consider all angles of the media and come to a conclusion about advertising. What sort of advertising should you use? By fa....
Number of words: 1518 Approximate pages: 6

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