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IBM's Dominance Of The Computer Industry
Beginning of essay
The dominance that IBM enjoyed over the computer industry from the
mid-1950's to the mid-1970's was not achieved primarily through superior
technology, but through superior marketing and customer service. IBM
realized that customer were interested in solutions to problems rather that
the technica ....
Middle of essay
....ustomer service that was far superior to that
offered by any other computer vendor.
While IBM's products were innovative, they were not always the most
technologically advanced for their time. System/360 for example, was very
innovative for it's time with its compatible-family concept. This meant
that upgrading a computer system would no longer require that all of a
company's software be rewritten and employees retrained. But, in
technological terms, the System/360 was no more than co.... |
| Number of words: 670 |
Approximate pages: 3 |
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