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Deceptive Advertising
Beginning of essay
As a consumer in a world of constant advertising messages being flashed before my eyes, I am always wary of the truth of those messages that I see. It is terrible when consumers see an advertisement, whether it is in a magazine, television or any other medium, and they decide to make a purchase on ....
Middle of essay
....Commission. Agencies like the FTC are better suited to handle these cases because they have the necessary expertise to make proper decisions.
So before an ad can be deemed deceptive, a complaint must be made to the FTC. From then an investigation can be made into the falseness and deceptiveness of the advertisement. The FTC tests to see the reaction from other consumers as to how misleading the ad is. These tests are done in the atmosphere and under the same circumstances as the actual consu.... |
| Number of words: 2436 |
Approximate pages: 9 |
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