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Publishers Clearing House Swee

Beginning of essay

pstakes or Scam On January 28, 1999, Wisconsin Attorney General James Doyle filed a civil lawsuit against one of the largest sweepstakes promoters in the country, Publishers Clearing House for "allegedly making fraudulent representations" or using deceptive advertising. According to the complaint, ....

Middle of essay

.... are not intended to trick consumers into purchasing products from the company, but are meant to "simply ask for an order." Publishers Clearing House vice president Todd Sloan contends that their promotions are "clear and easy to understand and the overwhelming majority of consumers who play the sweepstakes know how to play and know no purchase is necessary." So, does Publishers Clearing House offer a legitimate sweepstakes promotion or are they running a scam using deceptive advertising to pu....
Number of words: 897 Approximate pages: 4

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