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Persuasion 2
Beginning of essay
Persuasion is the force exerted to influence behavior that includes a reflected change in attitude. Everyday we are bombarded with messages from people who wish to influence our behavior and attitudes. Persuasion can be used to accomplish good as well as bad, though, in my paper I will refrain from ....
Middle of essay
....hoever gives the message has an effect on peoplešs acceptance of it. The major determinant of the communicatoršs success are his/her perceived credibility and attractiveness. Credibility, or believability isdetermined by the communicatoršs appearance as an expert or as someone who can betrusted. Expertise is established when the communicator is introduced as someone who has a great deal of knowledge concerning the topic of conversation. When the communicator relays viewpoints that are identical .... |
| Number of words: 1412 |
Approximate pages: 6 |
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