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Culture, Social, and Demographics:
When examining any company and their possible expansion into new markets you must first examine the culture, social, and demographic issues impacting foreign businesses. The Colombian culture has begun to show a bias towards American products as recently as 1998. ....
Middle of essay
....ate is 1.7% and 95% of the population is Roman Catholic. In the urban areas a 93% literacy rate was found, as opposed to a 67% literacy rate in rural areas. This is due to the fact that only five years of primary school are offered in rural areas. This information regarding the population is encouraging. Although the rural population’s literacy rate is low, the urban rate is quite high for a Latin American country. This rate leads me to believe that for to expand in this market with.... |
| Number of words: 1248 |
Approximate pages: 5 |
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