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Offensive And Defensive Strategies
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are by products or results of the corporate strategies. A corporate strategy is a comprehensive set of activities developed by top management to aid an organization achieve its corporate objectives. Involving all parts of an organization, these strategies consider both internal and external enviro ....
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....for the company.
Despite these pitfalls, the concentration strategy has nevertheless borne fruit for organizations like Holiday Inns. Considered one of the largest hotel chains in the world with 1800inns, Holiday Inns have achieved unparalleled success by focusing on the hospitality industry.
Concentric diversification
Put plainly concentric diversification is said to be when a firm originally concentrating on one specific product, service, or product line decides to add related products or.... |
| Number of words: 1134 |
Approximate pages: 5 |
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